I’m rebranding myself. It’s not easy.
My interest is full of inspiration pins of type, color schemes, and minimalism product design.
The hardest part about branding yourself is deciding on a specific way you want to present yourself. I love an array of colors, types, and layouts, but I have to chose ONE.
Luckily nothing is ever finalized and those who don’t adapt as the times change are the ones that fall behind. So, on this self branding excursion I’m on, I’m trying to hold nothing back.
I also just read Velocity by Ajaz Ahmed & Stefan Olander. It is an incredible book and I highly recommend it to anyone who is entering the branding/ad/marketing/tech industry. It is grounding to those who feel the info overload with media, and at the heart of every tech device, campaign, or product there is one thing: A person. If you focus on what people really need and how to help others, you will succeed (says the book). It’s definitely a lot to think about.
It ends with “The most powerful force in the world isn’t technology. It’s imagination.”
This is always important to keep in mind. No more limits. Just imagination.
Next on the reading list: It’s Not What You Sell, It’s What You Stand For by Roy M. Spence Jr.
Here is a fun logo I made for a beta version of my brand.